2019 Austin Addys

Gold 🏅 - Art Direction

    Bronze 🥉 - Print Advertising

                                       - Cross-Platform Campaign


AD: Mingchen Shentu

CW: Abigail Hogue


Choosing the most suitable bra is science. So is ThirdLove's Fit Finder. ThirdLove is constantly taking the quiz results to improve their bras so that every breast can be heard and accounted for.


Tag: The Beauty of Measurements

Kinetic Sculpture

ThirdLove will install a kinetic sculpture in the SFO Museum inside the San Francisco airport to show how it collects measurements to create something beautiful.

© 2019 Mingchen Shentu

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